To get you to spend $600–$1000 to replace something you spent $600–$1000 on 2 years ago the advertisers need to make you happy, and what better way to get happy than with an upbeat, twee pop song?
For week 3 of 52 Sellout I tried to go as alt-poppy as possible and this is what I came up with. It’s also the first time I decided to forego the introduction. I feel this clip is self-explanatory and folks might be more inclined to share it if it gets right to the point.
Hope you like it!